ERGONOMICS is a trendy casual wear with hints of street style and utility essentials for the modern - day youth . This collection is crafted out of Khadi fabrics . As the name suggests silhouettes give ease of movement and comfort . The range was developed in collaboration with a Khadi Institution , Udyog Bharti , in Gondal , Gujarat . The universal appeal , global fashion and high craftsmanship are the key highlights of this product range .